diff --git a/api/urls.py b/api/urls.py
index d48eebb..fda9946 100644
--- a/api/urls.py
+++ b/api/urls.py
@@ -5,7 +5,8 @@ from .views import (
     RegisterView, LoginView, LogoutView, VerifyOtpView, ProfileView, 
     ProductViewSet, BulkUploadView, BulkUploadLogsView, BulkUploadErrorReportView, OrderViewSet, ReturnRequestViewSet, 
     WalletView, WithdrawView, SubmitGstinView, PresignedUrlView, MockUploadView, MockDownloadView,
-    UploadEAadhaarView, VerifyPANView, VerifyBankView, SendWhatsAppOtpView, SendEmailOtpView, ProductSearchView, DashboardStatsView
+    UploadEAadhaarView, VerifyPANView, VerifyBankView, SendWhatsAppOtpView, SendEmailOtpView, ProductSearchView, DashboardStatsView,
+    StorefrontDetailView
 )
 from .logs_views import LogsView, LogStatsView, LogClearView
 
@@ -64,5 +65,9 @@ urlpatterns = [
     path('shipping/reverse/label/', ReverseLabelView.as_view(), name='shipping-reverse-label'),
     path('shipping/reverse/update-qc/', ReverseUpdateQCView.as_view(), name='shipping-reverse-update-qc'),
 
+    # Public Storefront Endpoints
+    path('store/<str:slug>/', StorefrontDetailView.as_view(), name='store-detail'),
+    path('storefront/<str:slug>/', StorefrontDetailView.as_view(), name='storefront-detail'),
+
     path('', include(router.urls)),
 ]
diff --git a/api/views.py b/api/views.py
index 3f3615d..65b7dc6 100644
--- a/api/views.py
+++ b/api/views.py
@@ -2641,3 +2641,69 @@ class ProductSearchView(APIView):
         except Exception as err:
             logger.error(f"Fallback Product Search Error: {err}", exc_info=True)
             return Response({'error': str(err), 'results': [], 'count': 0}, status=status.HTTP_500_INTERNAL_SERVER_ERROR)
+
+
+class StorefrontDetailView(APIView):
+    """
+    Public API endpoint to retrieve a seller's storefront details and products by store_slug.
+    Accessible by customers opening tradhox.com/store/<slug>/
+    GET /api/store/<slug>/
+    GET /api/storefront/<slug>/
+    """
+    permission_classes = [AllowAny]
+
+    def get(self, request, slug):
+        clean_slug = str(slug or '').strip()
+        if not clean_slug:
+            return Response({'error': 'Store slug is required'}, status=status.HTTP_400_BAD_REQUEST)
+
+        # Look up profile by store_slug, or fallback to username or store_name
+        profile = (
+            SupplierProfile.objects.filter(store_slug__iexact=clean_slug).first()
+            or SupplierProfile.objects.filter(user__username__iexact=clean_slug).first()
+            or SupplierProfile.objects.filter(store_name__iexact=clean_slug).first()
+        )
+
+        if not profile:
+            return Response({'error': 'Storefront not found', 'slug': clean_slug}, status=status.HTTP_404_NOT_FOUND)
+
+        # Build S3 / CDN URLs for banner and logo
+        banner_url = get_document_url(profile.banner_s3_key, request) if profile.banner_s3_key else (profile.banner_url or '')
+        logo_url = get_document_url(profile.logo_s3_key, request) if profile.logo_s3_key else (profile.store_logo or profile.artisan_avatar or '')
+
+        location = ", ".join([part for part in [profile.city, profile.state] if part]).strip()
+        if not location:
+            location = profile.workshop_location or "India"
+
+        # Fetch active products for this seller
+        products_qs = Product.objects.filter(supplier=profile.user, is_active=True).order_by('-id')
+        products_data = ProductSerializer(products_qs, many=True).data
+
+        # Ensure product image URLs are properly resolved
+        for p in products_data:
+            img = p.get('image')
+            if img and not str(img).startswith(('http://', 'https://', 'data:')):
+                p['image'] = get_document_url(img, request)
+
+        categories = [c.name for c in profile.categories.all()]
+
+        store_data = {
+            'id': profile.user.id,
+            'name': profile.store_name or profile.user.username,
+            'slug': profile.store_slug or clean_slug,
+            'tagline': profile.featured_tagline or profile.business_bio or "Authentic Handcrafted Treasures from Master Artisans",
+            'bio': profile.business_bio or "Generational master artisanal workshop preserving authentic Indian heritage crafts.",
+            'banner_url': banner_url,
+            'logo_url': logo_url,
+            'location': location,
+            'craft_lineage_years': profile.craft_lineage_years,
+            'is_verified': profile.is_verified or profile.status == 'approved',
+            'categories': categories,
+            'total_products': len(products_data),
+        }
+
+        return Response({
+            'status': 'success',
+            'store': store_data,
+            'products': products_data
+        }, status=status.HTTP_200_OK)